September 10, 2012
SRAM Force - Stiffer, Faster, Better!
SRAM Force is the original groupset from SRAM and remains the choice for many pro teams, competitive amateurs, and anyone looking for incredible performance and value. For model year 2013, SRAM Force will receive several significant upgrades, directly inspired from SRAM RED, with no change in price.
Previously equipping SRAM RED cranksets, these new chainrings for SRAM Force crankset are optimized to provide professional grade shifts, greater stiffness, power transfer and durability.
Another addition is one of the most popular features of all on our RED road componentry shifters, Zero-Loss technology, just like SRAM RED is now on front and rear Force shift levers. Zero-Loss is the immediate engagement of shifts as the lever is pushed, with virtually no wasted lever throw, for faster shifts, more control, and greater efficiency.
Never to be underestimated, SRAM Force’s rear derailleur new AeroGlide pulleys are quieter, smoother, and run cleaner in all conditions.
Finally, Force gets Wider, Faster and Lighter with an all-new mid-cage rear derailleur.