Alex Bogusky’s career began more than 20 years ago when he joined Crispin and Porter Advertising in 1989 as an art director, eventually running the agency a decade later. Under Alex’s direction, Crispin Porter + Bogusky grew to more than 1,000 employees, with offices in Miami, Boulder, Los Angeles, London, and Sweden, and with annual billings over $1 billion. During Alex’s leadership, CP+B became the world’s most-awarded advertising agency. In 2008, he was inducted into the Art Director’s Club Hall of Fame. And in 2010, Alex received the rare honor of being named “Creative Director of the Decade” by Adweek magazine.
Always drawn toward a cause, Alex created groundbreaking initiatives such as the “Truth Campaign,” named the most successful social advertising campaign in U.S. history. He has worked with Vice President Al Gore to debunk the notion of “Clean Coal”, with TV spots directed by the Coen Brothers. And in 2011 he conceived and launched 24 hours of Climate Reality – the most highly viewed streaming Web program to date.
Having left CP+B in 2010, he and his wife, Ana, keep busy helping non-profits with their advertising through their consultancy, The FearLess Revolution. They also mentor social entrepreneurs and start-ups through COMMONCM, a collaborative network for accelerating social ventures under a unified brand.
In 2012 Alex joined partners Dave Schiff, Scott Prindle, and John Kieselhorst as a Partner/Creative Advisor for MadeMovement, a new marketing agency dedicated to the resurgence in American manufacturing.
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