SRAM RED. SRAM RED represents the pinnacle of road racing technology and delivers countless performance advantages to the professional and enthusiast alike. RED continues in the SRAM tradition as the leader in light-weight, flawless shifting, and ergonomic advantage with gorgeous aesthetic styling. Each part was engineered with the twin goals of eliminating the superfluous while focusing on an overall synergy that translates into unmatched performance. Elegant and simple, RED perfects the riding experience through genuine innovation.