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Life

The 2020 WorldTour road season kicks off in Adelaide, South Australia, in mid-January. To celebrate road cycling with the most passionate and enthusiastic riders and cycling fans, SRAM is hosting an 11 day pop up in the heart of the city.

From January 16-26, visit the SRAM pop up in the Queen’s Theatre for daily road rides on eTap AXS, meet and greets with pro athletes, panel discussions, and more.

LOCATION

SRAM pop up Queen’s Theatre Cn Playhouse Lane & Gilles Arcade Adelaide SA 5000.

We’re in the same building as the Rapha pop up store.

POP UP OPENING HOURS

-        Jan. 16-19: 9am-6pm

-        Jan. 20-25: 7am – 6pm

-        Jan. 26: 7am – 9am

JOIN US TO RIDE

Test out the latest eTap AXS groups on our daily rides—or just join us on your own bike. We'll be running daily road rides guided by pros, ambassadors, and SRAM employees. Click on the link below to register:

-        Thursday Jan 16 from 8-11am

-        Friday Jan 17 from 8-11am

-        Saturday Jan 18 from 8-11am with Robbie McEwen 

-        Sunday Jan 19 from 8-11am

-        Tuesday Jan 21 from 8-11am with Roxsolt Attaquer p/b Liv SRAM

-        Wednesday Jan 22 from 8-11am with Sarah Crowley

-        Thursday Jan 23 from 8-11am with Roxsolt Attaquer p/b Liv SRAM

-        Friday Jan 24 from 8-11am with CANYON//SRAM Racing

-        Saturday Jan 25 from 8-11am with CANYON//SRAM Racing

-        Sunday Jan 26 from 8-11am

CLICK HERE TO REGISTER

MEET AND GREETS WITH PRO RIDERS

Meet our Pro Teams and athletes, enjoy a drink with them and get racing tips:

-        Friday Jan 17 at 6pm: Meet Movistar Team

-        Monday Jan 20 at 5pm: Trek-Segafredo Team presentation, hosted by Robbie McEwen 

-        Tuesday Jan 21:

-        Wednesday Jan 22:

 -        Thursday Jan 23:

-        Friday Jan 24 at 7.30am: Ride with CANYON//SRAM Racing

-        Saturday Jan 25 at 7.30am: Ride with CANYON//SRAM Racing

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