It’s funny. Our Pro racers think they’re racing for fame and glory. But really they’re just glorified guinea pigs working for you. Our BlackBox Technology program merges the evil genius of our most elite engineers and equips our Pros with our visionary, ultra-neurotic sport-evolving Beta Gear. Then has them race test it to see if it’s worthy of YOUR bike. Is it wrong? Maybe, but there are no better product testers than a bunch of Pros gunning for world titles. They win and you win.