GERMAN ENGINEERS PUSHING LIMITS

This week on Making You Faster we put our tech to the test at the SRAM Test Lab in Schweinfurt, Germany. It is here that we can subject our products (both current and future) to the strains of real world use and measure their performance before they make it to your bike. Extreme temperatures, excessive pressures, and even entire lifecycles are simulated in the lab. That means when you ride your Zipp 404 Firecrest wheels you know they’re ready to take whatever you can dish out. Take a tour of the Test Lab with Chas and meet the engineers behind the 500+ tests we run DAILY to make you faster.