Zipp Content Specialist

Resumen

The Brand Content Specialist will serve as a key contributor to Zipp’s digital communications strategy, driving rider-focused content that brings the brand to life across social media, email, web, and digital advertising. This role is ideal for a creative storyteller with a passion for cycling and a strong grasp of digital trends.

Responsabilidades

• Manage and maintain daily digital communications for the Zipp brand.
• Plan, create, and publish content across social media platforms and digital communities.
• Write compelling, brand-aligned copy for social media, email, and other digital channels.
• Develop and execute email marketing campaigns, including content creation, optimization, and performance tracking.
• Create and update web content to support athlete stories, product launches, and industry partnerships.
• Organize and repurpose photo and video assets for ongoing brand use.
• Support paid social campaigns, including comment moderation and performance monitoring.
• Collaborate with SRAM brands, athletes, and event teams to develop integrated content.
• Travel to events to manage live social media and create on-site content.
• Contribute to broader marketing strategies and initiatives.
• Perform other duties as assigned.

Requisitos

• Bachelor’s degree in Communications, Marketing, or related field—or equivalent experience.
• Minimum of 3 years of relevant professional experience.
• Strong written and verbal communication skills.
• Deep understanding of road cycling culture.
• Proven copywriting and social media expertise.
• Ability to travel up to 20%, including weekends.
• Flexibility to work non-standard hours and attend events.
• Ability to stand for extended periods, ride a bike for content creation, and lift up to 50 lbs.
• Compensation & Benefits:
• SRAM offers a competitive salary and benefits package designed to support team members’ well-being and professional growth.
• Salary Range: $70,000 with consideration for up to a 40% increase depending on qualifications and experience.
• Bonus: Annual corporate bonus based on company and individual performance
• Health Coverage: Medical, dental, and vision insurance
• Retirement: 401(k) with company match
• Insurance: Life and long-term disability insurance
• Time Off: Generous paid time off

Sobre SRAM

SRAM LLC es uno de los mayores proveedores del mundo de componentes de ciclismo. Fundada en Chicago en 1987, SRAM continúa promoviendo el ciclismo a través de sus productos, sus acciones sociales, y sus empleados, concienciados en mejorar el ciclismo. A día de hoy, SRAM da trabajo a más de 4.500 empleados, en más de 20 lugares, y más de 9 países. SRAM se enorgullece de promover la igualdad de oportunidades entre sus trabajadores.