Your browser does not support all of our website’s functionality. For an improved shopping experience, we recommend that you use the most recent versions of Google Chrome, Safari, or Firefox.
Either you have JavaScript disabled or your browser does not support JavaScript. To work properly, this page requires JavaScript to be enabled or to use the most recent versions of Google Chrome, Safari, or Firefox.
Life
SRAM & RockShox Athletes Turn Heads Across Canada with Wins in XC, DH and Enduro.
The evolution of Miranda's career continues in this inspiring story.
Everyone has that song. That song that makes you pick up and go. Where you’re the hero and this is your anthem. When asked what would be his song, any song, R-Dog smiled and said, "Run Horse Run" by Charley Crockett. Watch our latest video: "Lyrics" featuring Ryan Howard as he shreds on an all-new Lyrik Ultimate and Super Deluxe Ultimate on his favorite trail, to his favorite song.
Annemiek van Vleuten wins the Tour de France Femmes in an unstoppable fashion, and SRAM athletes sweep the overall podium.
Six XC and five DH World Cups down. It’s been a heater of season and there’s still three more double-headers to go with the next round going off this weekend in Snowshoe, USA. Securing the wins in Elite Women's XCO and Elite Women's and Men's DH, Anne Terpstra, Vali Höll, and Loris Vergier whipped up success in Vallnord and are looking to repeat in West Virginia. Read on to learn their winning recipe.
An inside look at history in the making at the Tour de France Femmes.
From cross country to trail, enduro to downhill, and for those rides that blur lines and refuse to be put in a box, RockShox's 2023 Rear Shock Lineup is built around advanced technology that allowed us to deliver the most tunable rear shocks to date.
There was little to no downtime between Round 4 and 5 of World Cup DH for the RockShox Trek Race Team. From Lenzerheide, Switzerland to Vallnord, Andorra, there was no shortage of action on the course. Next stop - Snowshoe, United States of America.
From MMA to skateboarding, Dante Young always searched for an outlet for his energy. Growing up in LA, he discovered fixed-geared bikes and then road bikes. Now he’s part of one of the hottest new teams on the U.S. pro criterium circuit, the Miami B1azers.
Learn the basics of your Rival eTap AXS bike.
EN