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For Ruth Black, bikes became more than just a hobby, they transformed her from “just a runner” into a dedicated racer and cycling advocate. Today, as a SRAM employee, she channels that passion into miles on the road and into inspiring her family and community.
Nearly twenty years ago, engineering student Jaime Kelleher set out on a 4,500-mile bike journey from New York City to San Francisco, an experience that reshaped her perspective and passion for cycling. That unforgettable ride ultimately led her to a career at SRAM, turning a bold adventure into a lifelong pursuit.
For Alisha Zellner, the bike became more than a ride, it became a lifeline, guiding her from breaking barriers in sports and serving as a counselor and police officer to rediscovering purpose through community. Today, she brings that hard-earned perspective to SRAM, using cycling as a tool for healing, connection, and meaningful change.
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