Overview
Velocio, part of the SRAM family, is a premium technical apparel brand built for cyclists who demand more. We design high-performance, sustainably minded apparel that keeps riders focused on the ride, not their gear. Our team operates with a startup mentality inside a world-class organization, holding ourselves to the highest creative and technical standards season after season. As a Designer II at Velocio, you own the full creative and technical lifecycle of your product categories from initial brief to go-to-market handoff. This is a highly autonomous role requiring equal parts creative vision, technical rigor, and collaborative approach. You bring curiosity and a deep understanding of the cyclist's experience to every design decision, building innovative apparel that genuinely elevates performance on the bike.
Responsibilities
- Own end-to-end design and development of assigned product categories within the Velocio collection, from ideation through go-to-market
- Translate athlete insights, trend research, and brand vision into innovative, performance-led apparel solutions considering materials, construction, fit, and aesthetics as a unified whole
- Source fabrics, create tech packs, test and validate prototypes, and manage product development within PLM system
- Drive prototyping, wear testing, and sample approval processes; partner closely with manufacturing teams on pattern development, construction, and fit
- Build and maintain strong relationships with key suppliers and manufacturing partners, managing development timelines through regular communication and periodic on-site visits
- Lead SMU, collaboration, and custom project development end-to-end
- Stay current on industry trends, emerging materials technologies, and competitor activity to continuously evolve the Velocio product range
- Partner with marketing, sales, and content teams to align product timelines with go-to-market planning, and contribute to product education and photography
- Collaborate with athletes and ambassadors to gather real-world performance feedback and integrate insights into future design iterations
- Travel to suppliers, tradeshows, and events as needed
Qualifications
- Bachelor's degree in Apparel/Textile Design or related field
- 5+ years of experience in technical apparel design, ideally in performance cycling, technical outdoor, or activewear
- Strong technical foundation in patterning, garment construction, and working with high-performance textiles and advanced materials
- Deep creative ability paired with a structured, iterative approach to problem-solving
- Experience with cost engineering to meet target cost and margin requirements
- Proficiency in Adobe Creative Suite and MS Office Suite; ability to build CADs, lay-flats, and print files; PLM system experience strongly preferred
- Excellent organizational, communication, and time management skills; ability to thrive in a fast-paced, small-team environment
- Keen eye for clean aesthetics and commitment to sustainable design practices in materials selection, durability, and circularity
- Cyclist or passionate sports enthusiast who connects personally with the products they create
- Ability to travel internationally to visit suppliers, manufacturing partners, and Velocio teams
- Onsite in Vancouver, Canada.
- Competitive salary starting at $90,000 CAD, with the potential of up to $130,000 CAD based on experience and skills
- Eligible for an annual corporate bonus based on company and individual performance.
About SRAM
SRAM LLC is one of the world's largest suppliers of components to the bike industry. Established in Chicago in 1987, SRAM continues to promote cycling through its products, its advocacy, and its employees who are dedicated to improving the cycling experience. Today, SRAM employs more than 5,000+ employees, in 20+ locations, across 10+ countries. SRAM is proud to be an equal opportunity employer.